About Brenda
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about me
Peruvian born in Scotland artrepreneur who collaborates with international institutions, Universities and IGO's such as United Nations promoting Peruvian arts to the globe in order to generate a creative industry with a healthy and effective ecosystem. Bachelor in Communications with a specialization in Advertising and Marketing at the Universidad de Lima. Proffesor at Corriente Alterna Art School teaching Innovation Management and Cultural challenges and others courses for Visual Arts, Interior Design and Graphic Design careers Cultural Management, PEAC - Art and Business Program. Specializes in consulting emerging artists with a customized program and also has advised artists with schizophrenia, psychotic and bipolar profiles. Also has wrote articles for the main local newspaper.
Loves good music, synesthesia through tasting and sound, traveling crossing oceans and a good conversation or two.
Cross cultural exchange
Foreign Affairs Minister Melany Joly during her visit while OAS General Assembly in Lima.
I work and collaborate with several international art and cultural institutions. Selected by Peruvian Ministry of Culture and UPC University for the "Brand Management in cultural entrepreneurships" workshop. Participant at ITP Camp at NYU Tisch School of the arts (2024). Invited by the Embassy from Indonesia in Lima, Perú, to talk at the United Nations ECOSOC 2021; recipient of scholarship by Santander Skills program (Santander Bank); recipient of the Peruvian Ministry of Culture grant (2020) and a guest speaker at the online Polyglot Conference (2021), presenting a lecture about cultural entrepreneurship; hired by Canadian Embassy to give a tour to Foreign Affairs Minister Melany Joly during her visit while OAS General Assembly and Ambassador Louis Marcotte (2020). With more than a decade in the arts and cultural field, 18 years of experience in marketing field and a specialist in trade marketing campaigns for different companies in the luxury, retail categories and public relations, including political, diplomatic levels and various institutions.
Creator of the Peruvian Artivist Archive during 2020 coup d'etat gathering more than 100+ artworks created by Peruvian Artists from different parts of the world; creator of online live talk "De/Construyendo el Arte", a program during the pandemic which at the moment has five seasons of several Latin American artists from different art historical periods. In addition, I have collaborated with the University of Bristol of the United Kingdom in the project "Reimagining the Pacific - Images of the Ocean in Chile and Perú, c1960 to the Present"; and Tsinghua University from Beijing in China at the 1st Material Art Biennale (2022) showing Peruvian art at Nanchizi Museum in Beijing and Haitian Sky Art center in Qingdao. Publisher of "Arte Emergente Perú | Alemania" (2022) and a freelance art writer for El Comercio, the main newspaper in Peru. Some of her recent curatorial projects are “Parallel Maternities” video performance at Sacred Valley in Cusco including 3 Peruvian mother artists and the exhibition in Cusco city at AugustaEspacio (2024); “Memoria hecha Ofrenda” (2024) at Lugar de la Memoria, Tolerancia e Inclusión Social; “Todas las leches” a performance by artist Ivet Salazar at the Huallamarca Museum (Archeological site huaca Huallamarca); “Ella, Nosotras” an intervention by artist Ivet Salazar at the archeological site Huaca Pucllana in collaboration with Museum Pucllana; “Ser Mujer Peruana en 2021” curated for the Municipalidad of Miraflores, Lima - Perú; "Phoenix Tales of Passion and awakening," co-curated with Rachael N. Clark, QoH in the Lower East Side, New York (2020). Other projects includes: “Tiempo Real, Tiempo Diferido” at Museo Convento Santo Domingo Qorikancha in Cusco; “Toda la vida en una gota” at Museo Julio C. Tello in Paracas National Reserve curated by Miguel A. López; “Volver a ser una” hired by United Nations High Commissioner for Refugees (UNHCR) at LUM (Lugar de la Memoria, Tolerancia e Inclusión) and Defensoría del Pueblo State building; among others.
Team work and leading qualities, in charge of a remote team of 8 collaborators located in Munich, Milan and Lima, offering a dynamic development efficiently; analysis and proactive capacities to bring solutions. Fluent in english and native in spanish. I believe that true power of arts is building intangible intercultural bridges between nations even if we don’t share a same language. Love good music, martial arts and energy that comes out from it.